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SME INVENTING: RECENT ARTICLES current articles
  The Dilemma of Perceived Value

Unleash Your Inner Innovator

U.S. Patent & Trademark Office Comes to Santa Rosa

Selective Selling: When Times Are Tough, Make Your Standards Tougher.

Wrap-Up on Discovery Channel's INVENTION SHOWDOWN

Recession. A Good Time To Launch A Consumer Invention?

Ten Marketing Mistakes Small Businesses Make

Problem Solving Style: A New Approach to Understanding and Using Individual Differences

When Does the Bright Idea Become an Invention?

Patents & Hindsight Bias - It's Not Easy to Remember What We Remember

Recession Forces Lessors and Lessees to Consider Bankruptcy Options

Inventor Cleans Up With Patented Bubble Puff™ Body Scrubber

When the PTO Allows Junk Patents

Five New Rules For Marketing in the 21st Century

The Eureka Moment, the Seed of Invention

A Wonderful Mistake

Marketing To My Generation . . . And Yours.

Toy Boats or Kids Having Fun Learning Science

The User Illusion

Why Prototypes are Important

The Big Idea

Imagine!

Ten Ways to Thank Customers

Radical Solutions and Killing Sacred Cows

Invent something useful if you want to get paid for it!

Increasing Response Rates of Ads and Direct Mail, Part II

Increasing Response Rates of Ads and Direct Mail, Part I

Determining Market Size (Part II)

USPTO School Days, Part I: Inventions & the Classroom

Determining Market Size (Part I)

Inventing as a Way of Life

Patents Don't Make Money - Businesses Do!

A 15-Point Checklist for Your Ad

Stumped? Consider Prior Art!

Assistance for Independent Inventors

Can Inventive Thinking Be Taught?

15 Magic Words to Make Sure Your Press Release Gets Published

Stumped on a problem... Sleep On It!

I Have My Patent … NOW What Do I Do?

The Coming Space Show

How To Get $1,000 Worth of Advertising for $60

Armchair Inventors and Armchair Quarterbacks NEVER Win!

The Impulse to Invent

American Ingenuity - How We Will Survive the Terror

The 13 Fastest & Best Ways to Get Business!

How to Buy a Great Mailing List!

The Process of Vacuum-forming Plastic Parts

Videotapes: New Tool for Inventors

Publicity Campaigns: How Many Hours, How Many Months?

The Many Advantages of 3D Virtual Prototypes

When Inventions are Buried to Protect a Market

Plastic Parts on a Shoestring

Launching a Company Based on Your Invention

Finding the Right Company to License your Patent

A Winning Collegiate Inventor: 5 Years Later

Patent Start-Up 101: A Short Course

Questions People Ask Me the Most About Direct Marketing – Part 2

Managing the Invention Process

Questions People Ask Me the Most About Direct Marketing – Part 1

I Can't Afford a Public Relations Campaign - Can I?

The Model Patent

Inventors and Inventions Honored

Lazy Inventors Are Doomed To Fail

First Steps

College Inventors Receive Patent: What Happens Next?

Everyone Wants a Patent, Now You Can B1

Why Copyright

Do It Yourself!

Get A Patent On Your Own

Market To Your Target

Turning Your Media Pitch Into a Media Hit

Marketing Reference Tool

How To Find the Markets for Your Invention

Increase Your Advertising Response by 10 Times!

Invention Success Secrets

12 Places to Buy a Mailing List

18 Marketing Assumptions that Just Aren’t True

Universities Strengthening Invention Curriculum

Inventing: A Cottage Industry

Side Dish

Developing Profitable Concepts

Pro-Active Inventing

P.R. Does Not Stand For Press Release!

Collegiate Inventors Can Win $20,000

Pitching New Software to Catalog Companies and Prospective Licensees

Investors and Inventions, Money and Markets: How to go from Idea to Market

New Business Teambuilding: Marketing Pro Wants to Team Up With Inventor

Some Inventors Just Give Away Their Inventions

Publicity Temperature: How hot is your campaign?

Importing A to Z: The Essential Checklist

Venturing Your Concept - Market and business development (part 11)

Invention Hotbeds: San Jose is Number One

Some Inventors Just Give Away Their Inventions

REALITY CHECK! Selling Product on the Internet

When an Idea Becomes an Invention

How To Sell Your Product

Inventions Must Satisfy Your

Is Inventing Childlike?

Dealing With Business Politics in Invention Submission

Cost Effective IP Branding: Easily Remembered Domain Brands Save Big Money – Here’s Why!


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